2022年2月28日，巴斯夫与都佰城(BASF&DBC)再度携手，在上海巴斯夫举办“全面深化战略合作签约仪式暨第二代DPU运动地坪新品发布会”。巴斯夫与都佰城签署了第二个五年独家战略合作协议，双方将整合优质资源，充分发挥彼此在产品创新、平台资源和市场覆盖等方面的领先优势，持续深化在运动地坪领域的合作。双方将共同支持强有力的地区合作伙伴，一同为校园及运动场地提供一站式整体解决方案。
会上还发布了第二代塑胶跑道聚氨酯胶黏剂，这款更环保、更耐久、更安全舒适的技术升级产品，将提高DPU跑道、DPU篮球场、DPU幼儿园专用地坪、DPU健身步道等DPU运动地坪系统产品的整体品质和市场竞争力，实现与客户共赢的全新目标。都佰城董事长林凡秋、巴斯夫全球副总裁大中华区特性材料部业务管理龙志强先生、巴斯夫特性材料部亚太区建筑行业业务总监Rohit Ghosh、巴斯夫特性材料大中华区建筑行业业务管理隋鑫等双方公司代表参加了此次会议。
深耕运动地坪行业，双方合作诠释创新共识和长期主义价值观
回望2016年，巴斯夫和都佰城共同发明并联合推出的DPU运动地坪系列产品，以环保高性能的聚氨酯胶黏剂和ETPU、EPDM弹性颗粒应用于运动地坪作为创新因子，掀起了一场行业技术革新浪潮，实现了塑胶跑道环保性能与物理使用性能的完美结合，赋能世界运动新体验。安全舒适、环保耐久的DPU运动地坪受到市场和客户的高度认可，截止2021年底，在中国已经实现超过3000个运动场地成功案例。在运动地坪行业，巴斯夫与都佰城的合作已然成为外资企业和本土企业有机结合的标杆，双方的再度携手也诠释出创新共识和长期主义的价值观。
巴斯夫亚太区特性材料部全球副总裁龙志强(Desmond Long)表示，“在过去五年巴斯夫与都佰城的战略合作中，双方在运动地坪产业发挥出各自优势，展开深度合作，取得了丰硕成果和共享共赢的良好局面。此次新五年战略合作协议的达成，双方将充分立足各自行业背景、资源和技术优势，全面提高生产供应能力和市场服务效率。同时聚焦细分市场的开发和业绩增长，以核心技术和标杆项目助推运动地坪行业高质量发展。”
都佰城董事长林凡秋(James Lin)引用中国古代教育家荀子的“跬步千里”来形容过去五年与巴斯夫共同走过的行业创新之路。他说，“不积跬步，无以至千里;不积小流，无以成江海。都佰城与巴斯夫选择这项业务合作的初衷便是共同解决当时学校运动场地产品环保安全的痛点。这条路走得不轻松，但意义重大。巴斯夫与都佰城的联手长期合作发展，既符合双方利益又满足了行业及客户群体的共同利益，双方共同推出的产品实现了运动地坪产业集环保、耐久、安全为一身的新标准的重要定义，为中国青少年及儿童运动场地高品质建设发展贡献出了价值。在过去五年多的合作中，双方发起中国运动地坪技术标准并推动建立标准领先全球的竞争格局，助力中国体育运动地坪产业整体技术进步。”
“当我们回首过去五年合作发展的时候，有欣喜、自豪和骄傲，也有深深的思考和不断的改进。每一次创新、每一份成绩都来之不易，是经历无数次头脑风暴、无数遍实验论证、无数个不眠之夜后的沉甸甸的果实。从共同研发推出的儿童专用运动地坪、大学及赛事专用跑道、中小学塑胶跑道、篮球场，到城市健身步道和社区阳光运动场的开发，再到今天发布的BASF&DBC第二代全新高性能环保粘结剂产品，无不深深烙上了创新印记。以创新为驱动，并坚守长期主义，让信赖深深扎根于合作双方，实现共同发展的美好愿景。展望新的五年，都佰城与巴斯夫将继续联手深耕体育设施细分市场，释放创新内驱力，共同实现新目标。”林凡秋说。
巴斯夫特性材料部亚太区建筑行业业务总监Rohit Ghosh（现场视频连线）在发言中说道，“在过去的几年中，都佰城与巴斯夫在跑道行业的紧密合作成果非凡，尤其是在联合品牌及市场宣传领域。都佰城强大的市场营销力也让我耳目一新，让传统跑道业务有了不一样的活力。这几年我们面临了诸多挑战，但是双方努力克服困难，使得跑道业务完成预期销量，并且一步一步走到今天。而现在我也很高兴看到独家协议的续签被批准，并将在今天签署，同时也延展了我们的合作关系。这意味着都佰城与巴斯夫新的五年即将开始，我坚信双方能够更加密切合作，更好地打造巴斯夫跑道产品品牌，共同创造新的销售业绩。”
巴斯夫特性材料大中华区建筑行业业务管理隋鑫(Steven Sui)表示，“作为巴斯夫与都佰城运动地坪系列产品的业务支持部门，我们与都佰城基于技术创新和应用实践展开合作。展望新的五年，巴斯夫与都佰城将继续走好走稳未来的创新发展之路，在挑战中积蓄拥抱未来的崭新力量。全新第二代塑胶跑道胶黏剂经过双方技术精准优化和市场验证如期发布，为双方进一步合作拉开序幕。基于第二代胶黏剂的全新DPU塑胶跑道产品，将满足更多运动应用场景，涉及幼儿园运动防护地坪、中小学塑胶跑道及篮球场、大学及专业体育场馆塑胶跑道、国际学校运动场地、健身步道及社区阳光运动场等。”
2022年2月28日合影
回顾过去五年成绩单，展望未来五年新蓝图
巴斯夫与都佰城为推动中国运动地坪行业的健康发展做出不懈努力。
2016年1月都佰城联合巴斯夫举办“中国运动地坪环保标准倡议会”，凝聚行业上下游众多专家构建运动地坪环保标准，建立塑胶跑道绿色评价的科学方法及指标体系，以优化产业环境，实现行业的可持续发展
2016年7月巴斯夫和都佰城与上海市化学建材行业协会、上海建科检验有限公司举办四方战略合作“塑胶跑道全过程链环保质量安全控制”合作协议，以促进运动场地建设的标准化发展，保障学校运动场地环保与安全的使用；
2017年2月巴斯夫与都佰城发布《塑胶跑道全国市场价格白皮书》，用新的定价思维取代旧的定价模式，助力解决行业屡屡出现的低价低质跑道等问题；
2017年3月“321塑胶跑道质量发展自律宣言”发布，巴斯夫与都佰城号召全国从业者共同建设和培育行业自律体系，努力为校园和体育场馆提供优质、绿色、环保的塑胶跑道产品；
2017年12月与中国民办教育协会联合发起共建绿色校园标准先行的战略合作，推动环保耐久的塑胶跑道新技术更快地应用到市场中去；
2017年-2019 年由都佰城与巴斯夫发起的“金抹刀奖运动地坪全国高级技工大赛”连续举办了三届，让工匠精神薪火相传、发扬光大。同时致力于引领体育运动地面材料行业施工标准化，让更多的技术工人达到专业化的施工标准，提升工匠综合竞争能力。
规范行业，标准先行。在“毒跑道”肆虐全国之时，都佰城携手巴斯夫深度参与到史上最严塑胶跑道环保标准——上海团标《学校运动场地塑胶面层有害物质限量》的起草与制定中。2016年4月，上海团标正式发布，在上海市教委、质监等部门联合发文与携手推动下，上海的校园问题跑道得到了有效解决。上海的标杆作用也带动了全国其他省市地方标准和团体标准的出台。2018年5月，教育部牵头发起的国家强制性新国标《中小学合成材料面层运动场地》GB36246-2018发布，新国标主要起草单位之一的都佰城在新国标从起草到出台的整个过程中积极建言献策,并作为新国标专家组成员参与教育部召开的全国标准解读工作，推动新国标的落地执行。
随着新国标的落地，塑胶跑道行业在两年来的低谷期后终于步入新的发展阶段。在行业阵痛期，能够保持清醒，思考行业和企业下一步走向的企业家无疑是智慧的，也将成为这轮行业调整期过后的赢家。上海企业都佰城与德国企业巴斯夫通过几年来的密切合作，不仅全程参与了行业的这轮特殊发展阶段，更是用技术创新、标准创新推动了行业整体技术的进步，共同开创合作共赢新局面。
在过去几年的运动地坪合作项目中，幼儿园的应用案例比例超过30%，这也反映出DPU产品领先行业的高标准、高品质。众所周知，幼儿园对地面材料的要求更严格，DPU防护地坪之所以能达到欧盟最严苛的环保数值，得到幼儿园的认可和选择，正是因为巴斯夫和都佰城始终追求更高的企业标准，而更高的企业标准也凸显了技术的先进性。DPU儿童防护运动地坪被体育教育专业人士誉为释放全球儿童体育运动空间发展动能的卓越产品。
创新路上，步履不停。展望新的五年，巴斯夫与都佰城将继续联手深耕运动地坪产业，释放创新内驱力，用超越期待的产品品质实现品牌价值的持续绽放，共同谱写合作与发展的辉煌新篇章。
厉兵秣马，再创辉煌。秉持长期主义，巴斯夫与都佰城在全球化合作的大背景下，将继续参与运动地坪行业的高质量开拓，见证中国体育产业的腾飞。
On February 28, 2022, BASF and DBC Group renewed their partnership by hosting a 'Deepened Strategic Partnership Signing Ceremony and Launch of Second-Generation DPU Sports Flooring Products' at Shanghai BASF. The companies signed a second five-year exclusive strategic cooperation agreement, aiming to leverage their strengths in product innovation, platform resources, and market coverage to deepen their collaboration in the sports flooring sector. Together, they will support strong regional partners to provide comprehensive solutions for school and sports field projects.
At the event, the second-generation DPU sports flooring polyurethane adhesive was also launched. This more environmentally friendly, durable, and safer product will enhance the overall quality and market competitiveness of DPU sports flooring systems, including DPU running tracks, basketball courts, kindergarten-specific floors, and fitness paths. Representatives from both companies, including DBC Chairman Lin Fanqiu, BASF Global Vice President for Greater China Region Desheng Long, Rohit Ghosh, Regional Director of Building Industry Business for BASF Asia Pacific, and Xu Xin, Business Management for Building Industry in Greater China, attended the meeting.
Both companies have been deeply committed to the sports flooring industry, embodying a shared commitment to innovation and long-termism.
Looking back at 2016, BASF and DBC jointly developed and launched the DPU sports flooring product line, which introduced innovative factors such as environmentally friendly and high-performance polyurethane adhesives and ETPU and EPDM elastic particles into the sports flooring industry. This innovation sparked a technological revolution in the sector, achieving a perfect blend of environmental performance and physical usage for running tracks. The DPU sports flooring system has been widely recognized for its safety, comfort, and durability, with over 3,000 successful cases in China by the end of 2021. In the sports flooring industry, the collaboration between BASF and DBC has set a benchmark for the integration of foreign and domestic enterprises, and their renewed partnership further underscores their shared commitment to innovation and long-termism.
Desheng Long, Global Vice President of BASF Asia Pacific's Speciality Materials Division, stated, 'Over the past five years, BASF and DBC have leveraged their respective strengths in the sports flooring industry to achieve fruitful results and a mutually beneficial situation. The signing of this new five-year strategic cooperation agreement will allow both parties to fully capitalize on their industry backgrounds, resources, and technological advantages to enhance production and supply capabilities and market service efficiency. Additionally, we will focus on developing niche markets and driving growth, using core technologies and landmark projects to promote the high-quality development of the sports flooring industry.'
DBC Group Chairman James Lin, drawing on the ancient Chinese educator Xunzi’s phrase 'a thousand miles begin with a single step,' described the past five years of industry innovation with BASF as a journey of shared progress. He said, 'Without accumulating small steps, one cannot reach a thousand miles; without accumulating small streams, one cannot form a great river. The initial motivation for DBC and BASF to collaborate on this business was to address the environmental and safety concerns of school sports fields at that time. This path has not been easy, but it holds significant meaning. The long-term partnership between BASF and DBC not only aligns with both parties' interests but also meets the common interests of the industry and its customer base. Together, we have developed a new standard for sports flooring that integrates environmental protection, durability, and safety, contributing value to the high-quality construction of sports fields for Chinese youth and children.' Over the past five years, we initiated the development of China's sports flooring technical standards and promoted the establishment of a global competitive landscape, driving overall technological progress in the Chinese sports flooring industry.
Reflecting on our collaboration over the past five years, we feel a mix of joy, pride, and accomplishment, as well as deep reflection and continuous improvement. Every innovation and achievement is hard-won, the result of countless brainstorming sessions, rigorous experimental validation, and countless sleepless nights. From jointly developing children's sports flooring, university and competition-specific running tracks, and school rubberized running tracks, to basketball courts, urban fitness paths, and community sunlit sports fields, each step has been marked by innovation. Driven by innovation and committed to long-termism, trust has deeply rooted in our partnership, fostering a shared vision of mutual growth. Looking ahead to the next five years, DBC and BASF will continue to deepen our collaboration in the specialized sports facilities market, unleashing the power of innovation, and jointly achieving new goals.
Rohit Ghosh, Regional Head of Construction Industry Business for BASF’s Performance Materials Asia Pacific (speaking via video link), said, 'Over the past few years, our close collaboration in the running track industry has yielded remarkable results, particularly in joint branding and market promotion. DBC’s strong marketing capabilities have also impressed me, infusing traditional running track businesses with new vitality. Despite numerous challenges, we have worked hard to overcome difficulties, achieving expected sales volumes and reaching this point today. I am pleased to see that the renewal of our exclusive agreement has been approved and will be signed today, extending our partnership. This marks the beginning of a new five-year journey for DBC and BASF, and I am confident that we can collaborate more closely to build the BASF running track product brand and create new sales records.'
Steven Sui, Head of Construction Industry Business for BASF’s Performance Materials Greater China, stated, 'As the business support department for DBC and BASF’s sports flooring series products, we have collaborated with DBC based on technological innovation and practical applications. Looking ahead to the next five years, BASF and DBC will continue to walk a path of future innovation and development, gathering new strength from challenges. The newly launched second-generation DPU sports flooring adhesive, after precise technical optimization and market validation, marks the beginning of further collaboration. Products based on this second-generation adhesive will meet a wider range of sports applications, including kindergarten sports protection floors, school rubberized running tracks and basketball courts, university and professional sports venues, international school sports fields, fitness paths, and community sunlit sports fields.'
Photo taken on February 28, 2022
Looking back at our achievements over the past five years and envisioning a new five-year plan for the future
BASF and DBC have made relentless efforts to promote the healthy development of China’s sports flooring industry.
In January 2016, DBC Group and BASF co-hosted the 'Initiative Meeting for Environmental Standards of Sports Flooring in China', bringing together experts from across the industry's upstream and downstream sectors to establish environmental standards for sports flooring, develop scientific methods and indicators for evaluating green athletic tracks, and optimize the industrial environment for sustainable development.
In July 2016, BASF, DBC Group, the Shanghai Chemical Building Materials Industry Association, and Shanghai Jianke Inspection Co., Ltd. signed a four-party strategic cooperation agreement to promote standardized development in sports venue construction, ensuring the environmental and safety use of school sports fields.
In February 2017, BASF and DBC Group jointly released the 'National Price White Paper for Sports Flooring', introducing new pricing concepts to replace outdated models, helping to address issues such as low-quality, low-priced tracks in the industry.
In March 2017, the '321 Quality Development Self-discipline Declaration for Sports Flooring' was released, calling on all industry practitioners to jointly build and nurture an industry self-regulatory system, striving to provide high-quality, green, and environmentally friendly sports flooring products for schools and sports venues.
In December 2017, DBC Group and the China Private Education Association jointly initiated a strategic cooperation to build green campus standards, accelerating the application of new environmental and durable sports flooring technologies in the market.
From 2017 to 2019, DBC Group and BASF co-organized the 'Golden Spatula Award National Advanced Technician Competition for Sports Flooring' for three consecutive years, passing on and promoting the spirit of craftsmanship. At the same time, they aimed to lead the standardization of sports flooring material construction in the industry, ensuring that more technical workers meet professional construction standards and enhancing their overall competitiveness.
Setting standards first, DBC Group and BASF deeply participated in the drafting and formulation of the strictest environmental standards for sports flooring—Shanghai's local standard 'Limitation of Harmful Substances in School Sports Grounds'—in 2016. After its official release in April 2016, the standard was effectively implemented with joint efforts from the Shanghai Education Commission and Quality Supervision Department. The benchmark role of Shanghai also spurred the formulation of local and group standards in other provinces and cities. In May 2018, the new national mandatory standard 'Synthetic Material Surface for School Sports Grounds' GB36246-2018 was initiated by the Ministry of Education, with DBC Group actively contributing to the drafting process and participating as an expert group member in nationwide standard interpretation work to promote the implementation of the new standard.
With the implementation of the new national standard, the sports flooring industry has finally entered a new phase after two years of low period. During this period of industry pain, those who remained clear-sighted and thought about the future direction of the industry and their companies were wise and would become the winners in this round of industry adjustment. DBC Group, a Shanghai-based company, and BASF, a German company, through close cooperation over several years, not only fully participated in this special phase of industry development but also promoted overall technological progress through innovation in technology and standards, jointly creating a new model of win-win cooperation.
In recent years, more than 30% of the application cases in sports flooring projects involved kindergartens, reflecting the high standards and quality of DPU products. Kindergartens have stricter requirements for floor materials, and DPU protective flooring has been recognized and chosen by kindergartens due to its compliance with the strictest environmental standards set by the EU. The DPU children's protective sports flooring is acclaimed by sports education professionals as an outstanding product that releases the global potential for the development of children's sports activities.
On the path of innovation, we never stop. Looking ahead to the next five years, BASF and DBC Group will continue to deepen their cooperation in the sports flooring industry, driving brand value through outstanding product quality, and jointly composing a glorious new chapter of collaboration and development.
Prepared and Ready for Greater Success. Upholding a long-term perspective, BASF and DBC Group will continue to contribute to the high-quality development of the sports flooring industry in the context of global collaboration, witnessing the rise of China's sports industry.
